Customer Journey Listing

Onboarding
Onboarding via Video KYC

Digitally onboard new customers from Partner platform by leveraging customer data to provide in-principle approval for their product of interest. It is integrated with Citi for Video KYC verification. Customers stay informed about the status of their application through an effective customer communication process.

Cards
Global Wallet


Take advantage of Citibank's Global Wallet feature to create foreign currency accounts which are linked to your Citibank Debit Mastercard instantly. Use it to shop on international websites using your Citibank Debit Mastercard, and pay zero foreign transaction or currency conversion fees.

Cards
Overseas Travel Plan

Notify Citi about your international travel plan to avoid credit card transactions being declined for overseas purchases in high-risk countries.

Cards
Set Card Limits

Set your self-imposed credit card daily spend limits and domestic and international transaction limits in order to optimize your card usage and keep your finances on track.

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Easy Payment Plan


Enhance customers' shopping experiences by providing them with new ways to convert an outstanding credit card or unbilled purchase amount into an easy payment plan (EPP) from Partner platform.

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Disputes

No matter what type of card you use, increase your odds of winning a card dispute through an efficient and seamless way to raise disputes against credit card transactions from a Partner platform.

Onboarding
Customer Onboarding IPA

Digitally onboard new customers from Partner platform by leveraging customer data to provide in-principle approval for their product of interest. Customers stay informed about the status of their application through an effective customer communication process.

Accounts
Quick Cash

Enjoy the benefits of readily available cash from the available credit limit on your Citi credit card. Convert your unutilized credit limit to cash on either your preferred Citi account or an account from another bank.

Rewards
Shop with Points








Have an amazing and unforgettable shopping experience by utilizing your Citibank Reward Points to pay for the goods and services purchased at the partner's website/store at checkout.

Rewards
Pay with Points








Redeeming your Rewards is now easier. Opt to pay for any purchases from partner's website using the Reward points accumulated on your Citibank credit card. Redemption happens after the transaction and the amount equivalent to the points is credited to your account.

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Citi PayLite








Enhance customers' shopping experiences with Citi PayLite by providing them with new ways to pay for merchandise and services. Customers can choose to pay using Citi reward points or miles, pay in installments or a combination of both.

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Card Lost or Stolen


Customers can request to either block or block and replace their card in case of loss or theft to prevent any misuse or fraudulent activity. They can also request a card replacement if their card gets damaged.

Customers
Customer Demographics

User-friendly and convenient method for customers to update their demographic details including their correspondence address, email address and phone number.

Cards
Supplementary Card Application

Experience the joy of sharing by applying for a supplementary credit card for your loved ones. Supplementary cardholders share the same credit limit as the primary cardholders. Help your loved ones earn discounts, rebates and rewards at over 700 merchant outlets.

Cards
Card Activation and Deactivation








After receiving the credit or debit card, the next step for the cardholder is to activate it. Citibank provides a convenient and hassle-free process to not only activate your card instantly before usage but also to deactivate it in case of theft or loss to prevent any kind of fraudulent activity.

Accounts
Customer Accounts Summary and Details










A convenient and user-friendly experience so that customers can retrieve their account and transaction data. Customers can view the information of all of their accounts along with the account details. They can request both, the summary of all accounts to get the basic account information and account IDs as well as additional accounts and transactions details.

Onboarding
Lead Capture












Lead Capture offers a quick and simplified process for customers to purchase products of interest with minimal entry of their personal information. The customers start by providing their basic information in order to generate a new application, and they in turn receive their application's reference number from Citibank to proceed further.

Insurance
Insurance Booking - Pre Login




Customers can see available options and buy insurance that fit their needs without leaving the third-party platform.

Insurance
Insurance Booking - Post Login




Customers can see available options and buy insurance that fit their needs without leaving the third-party platform.

Rewards
Points Conversion








Redeem the Reward Points earned on your Citibank credit card instantly. Experience a seamless conversion process to convert your Reward Points to partner's loyalty points or Airline Miles.