Customer Journey Listing

Accounts

Customer Accounts Summary and Details

A convenient and user-friendly experience so that customers can retrieve their account and transaction data. Customers can view the information of all of their accounts along with the account details. They can request both, the summary of all accounts to get the basic account information and account IDs as well as additional accounts and transactions details.
Onboarding

Lead Capture

Lead Capture offers a quick and simplified process for customers to purchase products of interest with minimal entry of their personal information. The customers start by providing their basic information in order to generate a new application, and they in turn receive their application's reference number from Citibank to proceed further.
Insurance

Insurance Booking: Pre Login

Customers can see available options and buy insurance that fit their needs without leaving the third-party platform.
Insurance

Insurance Booking - Post Login

Customers can see available options and buy insurance that fit their needs without leaving the third-party platform.
Rewards

Points Conversion

Redeem the Reward Points earned on your Citibank credit card instantly. Experience a seamless conversion process to convert your Reward Points to partner's loyalty points or Airline Miles.
Rewards

Shop with Points

Have an amazing and unforgettable shopping experience by utilizing your Citibank Reward Points to pay for the goods and services purchased at the partner's website/store at checkout.
Rewards

Pay with Points

Redeeming your Rewards is now easier. Opt to pay for any purchases from partner's website using the Reward points accumulated on your Citibank credit card. Redemption happens after the transaction and the amount equivalent to the points is credited to your account.